This Privacy Policy explains how pk665 collects, processes, stores, and protects the personal data of players registered on our platform. We take the privacy of Pakistani players seriously, and this document sets out your rights and our obligations in plain, transparent terms in accordance with applicable data protection standards.
At pk665, we believe that transparency about data handling is a fundamental part of building trust with Pakistani players. This Privacy Policy applies to all personal data collected through the pk665 website at pk665.bet, our mobile-optimised platform, customer support channels, and any related services we operate.
By registering an account with pk665, you confirm that you have read and understood this Privacy Policy and consent to the collection and processing of your personal data as described herein. If you do not agree, you should not register or use the pk665 platform.
1.1 About pk665. pk665 is an internationally licensed online gaming and sports betting platform operating at pk665.bet. The platform is designed to serve eligible adult players, with particular focus on Pakistani users. pk665 offers cricket betting including PSL markets, slot games, live dealer casino tables, fishing games, kabaddi betting, and lottery-style products, all transacted in Pakistani Rupees (PKR).
1.2 Scope. This Privacy Policy applies to all personal data that pk665 collects from or about you in the context of:
1.3 Third-Party Links. The pk665 platform does not include links to third-party websites. This Privacy Policy does not apply to any third-party services, payment processors, or game content providers whose own privacy practices are governed by their respective policies.
pk665 collects only the personal data that is necessary for the legitimate operation of a licensed gaming platform. The categories of data we collect are set out below.
3.1 Directly From You. The majority of personal data pk665 holds is provided directly by you at the point of account registration, during KYC submission, when making deposits or withdrawal requests, when contacting customer support, or when opting into promotions. You are under no legal obligation to provide this data; however, failure to provide required information may mean we cannot open or maintain your account.
3.2 Automatically During Platform Use. When you visit the pk665 website or use the platform, certain technical data is collected automatically by our servers and analytics systems. This includes your IP address, browser fingerprint, device metadata, session duration, and pages visited. This data is collected through server logs and first-party cookies as described in Section 10.
3.3 From Third-Party Service Providers. pk665 may receive limited personal data from third-party service providers in specific circumstances, including:
pk665 processes personal data only where a valid legal basis exists. The primary legal bases on which we rely are as follows:
| Processing Purpose | Legal Basis |
|---|---|
| Account registration and management | Performance of contract (providing gaming services) |
| KYC identity verification and age checks | Legal obligation (licensing requirements) |
| Processing PKR deposits and withdrawals | Performance of contract |
| Anti-money laundering and fraud prevention | Legal obligation and legitimate interest |
| Responsible gaming monitoring | Legal obligation and legitimate interest |
| Customer support and dispute resolution | Performance of contract and legitimate interest |
| Sending promotional communications | Consent (opt-in only) |
| Platform security and fraud detection | Legitimate interest |
| Analytics and platform improvement | Legitimate interest |
Where we rely on your consent as the legal basis for processing (for example, sending marketing emails or SMS notifications about promotions), you have the right to withdraw that consent at any time by contacting support or updating your account notification preferences.
5.1 Account Administration. We use your registration data to create and maintain your pk665 account, verify your identity, process login requests, and communicate account-related information such as password resets, deposit confirmations, and withdrawal notifications.
5.2 Provision of Gaming Services. Your gaming activity and betting history data is used to operate the pk665 platform — settling bets, crediting winnings, applying bonus wagering progress, and maintaining an accurate account ledger denominated in PKR.
5.3 Regulatory Compliance. pk665 is required by its international gaming licence to maintain comprehensive records of player activity, identity verification, and financial transactions. This data is retained and made available to licensing authorities upon request.
5.4 Anti-Fraud and Security. We analyse technical, behavioural, and financial data to detect and prevent fraudulent activity, money laundering, multi-accounting, and other forms of platform abuse. This processing is a legitimate interest of pk665 and protects both the Company and honest players.
5.5 Responsible Gaming. We use gaming activity data, session patterns, and account behaviour to identify players who may be exhibiting signs of problem gambling. This monitoring is conducted as part of our licensing obligation and player protection commitment. Where a concern is identified, our responsible gaming team may reach out proactively.
5.6 Marketing Communications. Where you have opted in, we may use your contact details to send promotional offers, bonus announcements, PSL betting tips, and other marketing messages relevant to pk665 products. You may opt out of these communications at any time without affecting your ability to use the platform.
5.7 Platform Improvement. Aggregated and anonymised technical data is used to analyse platform performance, identify usability issues, and improve the overall player experience for Pakistani users.
6.1 Mandatory Requirement. Know Your Customer verification is a mandatory requirement under pk665's international gaming licence. All players must complete KYC verification before withdrawals are enabled and at various account thresholds. KYC is not optional and cannot be waived.
6.2 Document Handling. KYC documents submitted to pk665 — including CNIC copies, passport images, address proof, and payment method verification — are transmitted using TLS encryption and stored in secure, access-controlled document repositories. Access to KYC documents is restricted to authorised compliance personnel only.
6.3 Third-Party Verification. pk665 may use the services of accredited third-party identity verification providers to support the KYC process. These providers are contractually bound to process your data solely for the purpose of identity verification and in accordance with applicable data protection standards. They do not retain your documents beyond the period required to complete verification.
6.4 Retention of KYC Data. In accordance with anti-money laundering regulations applicable under our licence, KYC documents are retained for a minimum period of five years from the date of account closure. This retention is a legal obligation, not a choice.
7.1 General Principle. pk665 does not sell, trade, or rent your personal data to third parties for commercial purposes. We share personal data only in the specific, limited circumstances described in this section.
7.2 Service Providers. We engage carefully selected third-party service providers to support the operation of the pk665 platform. These include payment processors, KYC verification providers, fraud detection services, cloud infrastructure providers, and customer support software vendors. All service providers are bound by contractual data processing agreements and may only use your data to provide the specific service for which they are engaged.
7.3 Regulatory and Legal Disclosure. pk665 may disclose personal data to regulatory bodies, licensing authorities, law enforcement agencies, or courts where required by law, court order, or valid legal process. We will notify you of such disclosure where we are legally permitted to do so.
7.4 Responsible Gaming Networks. Where a player has registered a self-exclusion with pk665, basic identifying information (name, date of birth, email) may be shared with affiliated responsible gaming programmes or multi-operator exclusion schemes to give effect to that exclusion across participating platforms.
7.5 Business Transfers. In the event of a merger, acquisition, or sale of all or part of the pk665 business, player data may be transferred to the acquiring entity as part of that transaction. You will be notified of any such transfer and provided with options regarding your data where required by applicable law.
8.1 Active Accounts. We retain your personal data for as long as your pk665 account remains active. During this period, transaction records, betting history, and KYC documentation are maintained to support account management, regulatory reporting, and dispute resolution.
8.2 Closed Accounts. Following account closure — whether initiated by you or by pk665 — we retain the following data for the periods specified below:
| Data Category | Retention Period After Closure | Basis |
|---|---|---|
| KYC & identity documents | 5 years minimum | Legal obligation (AML regulations) |
| Financial transaction records | 5 years minimum | Legal obligation |
| Betting & gaming history | 3 years | Legitimate interest (dispute resolution) |
| Customer support records | 3 years | Legitimate interest |
| Marketing consent records | 3 years from last consent action | Legal obligation (consent records) |
| Technical & device logs | 12 months | Legitimate interest (security) |
| Self-exclusion records | Duration of exclusion + 5 years | Legal obligation |
8.3 Deletion. Upon expiry of the applicable retention period, personal data is securely deleted or anonymised so that it can no longer be attributed to any individual. Anonymised, aggregated data may be retained indefinitely for statistical analysis.
9.1 Technical Safeguards. pk665 implements industry-standard technical security measures to protect personal data against unauthorised access, disclosure, alteration, and destruction. These include:
9.2 Organisational Safeguards. Access to personal data within pk665 is restricted on a strict need-to-know basis. Employees and contractors who have access to player data are subject to confidentiality obligations and receive regular data protection training.
9.3 Data Breach Response. In the event of a personal data breach that poses a risk to players, pk665 will notify affected individuals and relevant regulatory authorities within the timeframes required under applicable data protection obligations. The notification will include the nature of the breach, the data categories affected, and the steps taken to mitigate harm.
10.1 What Are Cookies. Cookies are small text files placed on your device by a website when you visit it. pk665 uses cookies and similar technologies (such as local storage and session tokens) to operate the platform effectively and to understand how players interact with the site.
10.2 Types of Cookies We Use.
| Cookie Type | Purpose | Can Be Disabled? |
|---|---|---|
| Strictly Necessary | Session management, login state, account security tokens | No — platform cannot function without these |
| Functional | Remembering language preferences, display settings | Yes, via browser settings |
| Analytics | Understanding player navigation, identifying platform issues | Yes, via cookie preferences |
| Security | Fraud detection, bot identification, anomalous session detection | No — required for platform safety |
10.3 No Third-Party Advertising Cookies. pk665 does not use third-party advertising cookies or tracking pixels that share your browsing behaviour with external advertising networks. All tracking technologies used on pk665.bet are first-party only.
10.4 Managing Cookies. You may control cookie settings through your browser preferences. Disabling strictly necessary cookies will impair or prevent your ability to log into and use the pk665 platform. Instructions for managing cookies are available in the help documentation of your specific browser.
As a data subject, you have rights over your personal data held by pk665. The following rights apply subject to applicable law and any overriding legal obligations (such as our duty to retain KYC data under AML regulations):
To exercise any of these rights, contact the pk665 support team at [email protected] with the subject line "Data Rights Request". We will acknowledge your request within 5 business days and aim to fulfil it within 30 days.
12.1 Strict 21+ Policy. pk665 is an adult gaming platform and is strictly prohibited to persons under the age of 21. We do not knowingly collect, store, or process any personal data belonging to individuals under the age of 21.
12.2 Discovery of Minor's Data. If pk665 becomes aware or has reasonable grounds to suspect that personal data submitted to the platform belongs to an individual under 21, we will take the following steps without delay:
12.3 Parental Controls. pk665 encourages parents and guardians in Pakistan to use internet filtering software to prevent minors from accessing online gaming platforms. If you believe a minor in your household has registered on pk665, contact our support team immediately.
13.1 Right to Amend. pk665 reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data processing practices, regulatory requirements, or platform operations. The "Effective Date" displayed at the top of this page will be updated whenever a material change is made.
13.2 Notification of Changes. Where a change to this Privacy Policy is material — meaning it significantly affects how we process your personal data or your rights as a data subject — we will provide advance notice via the email address registered to your account or through an in-platform notification, at least 14 days before the change takes effect.
13.3 Continued Use. Your continued use of the pk665 platform following the effective date of any updated Privacy Policy constitutes your acceptance of the revised policy. If you do not agree with the changes, you should close your account before the revised policy takes effect.
14.1 Privacy Enquiries. For any questions, concerns, or requests relating to this Privacy Policy or your personal data, please contact the pk665 data protection team using the following details:
14.2 Complaints. If you are dissatisfied with pk665's handling of your personal data and our response to your complaint, you have the right to escalate the matter to the relevant data protection or gaming regulatory authority under the jurisdiction of pk665's operating licence. Details of the applicable supervisory authority are available from the pk665 support team upon request.
We want every Pakistani player to feel confident that their personal information is handled with care. Here is what our Privacy Policy guarantees in practice.
Every piece of data you transmit to pk665 — from your login credentials to your JazzCash deposit details — is protected by TLS encryption in transit and AES-256 encryption at rest. Your data is unreadable to anyone who should not see it.
Your CNIC copy, address proof, and identity documents are collected solely to fulfil pk665's licensing obligations. They are stored in access-controlled repositories and will never be sold, rented, or commercially shared with any third party.
pk665 only sends promotional communications — bonus offers, PSL betting tips, new game announcements — to players who have explicitly opted in. Opting out is simple and takes effect immediately, with no impact on your account access.
We do not hold your data indefinitely. Every category of data has a defined retention schedule published in Section 8 of this Policy. When the retention period ends, data is securely deleted or anonymised — no ambiguity, no hidden archiving.
From accessing a copy of your data to requesting deletion, rectification, or portability — your rights are fully supported by pk665. Submit a data rights request to our team and receive a response within 5 business days, fulfilled within 30.
Unlike many commercial websites, pk665 does not use third-party advertising cookies or external tracking pixels. All cookies on pk665.bet are first-party, strictly necessary, or functional — your browsing behaviour stays within pk665 only.
Your data is safe with pk665. Join hundreds of thousands of Pakistani players who trust us for cricket betting, PSL wagering, slot games, and live casino — all in PKR. Must be 21 or above.